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SAA takes local tourism to the skies


Pretoria – South African Airways (SAA) is participating in the World Travel Market� Africa (WTM� Africa), which kicks off today.

The WTM� Africa is a fast growing inbound and outbound travel and tourism show, which takes place from 6 to 8 April at the Cape Town International Convention Centre (CTICC).

SAA is supporting the Department of Tourism’s objective to further stimulate business and leisure tourism to South Africa.

“We have seen an upsurge in tourists interested in travelling to South Africa due to a combination of factors such as the exchange rate advantages to travellers from countries such as Germany and the United Kingdom.

“South Africa is also, besides the value for money, a destination which offers a host of natural and historic attractions. Stimulating tourism has the added effect that it helps with job creation,” said SAA spokesperson Tlali Tlali.

In South Africa, SAA will be assisting in bringing a vast selection of visitors, hosted buyers and media from around the world to Thebe Reed Exhibitions’ WTM� Africa exhibition, where the airline will also be exhibiting and promoting its product to the International Trade.

In 2015, WTM� Africa welcomed 4 127 industry professionals, buyers, media and travel trade professionals from across the continent and worldwide, and is set to see a further increase this year.

“SAA offices in all the countries where we operate, in Africa and globally, are intensely involved in promoting tourism to South Africa through a variety of activities and by participating in tourism trade exhibitions both in South Africa and in other parts of the world,” said Tlali.

A group of media and well known personalities from West Africa recently visited South Africa to familiarise themselves with the country to highlight leisure experiences that appeal to West African consumers. This coincided with the launch of SAA’s flights to Abuja, Nigeria.