WINDHOEK: There is a need to improve understanding and collaboration in health information and communication to guarantee that all stakeholders are on the same page . Johanna Nambahu , Communications Officer for the World Health Organisation ( WHO ) Namibia , made this statement during a recent three – day course on media coverage of health issues and raising awareness of Universal Health Coverage ( UHC ). The workshop , organised by the Ministry of Health and Social Services ( MoHSS ) in partnership with WHO , aimed to train journalists to improve their understanding and communication of UHC , took place in Swakopmund , Erongo Region . UHC is a global health priority that seeks to ensure everyone has access to the health services they need without financial hardship . Nambahu during a presentation on the role of media in health , highlighted that current efforts to disseminate health information lack clarity and coordination , which hampers public understanding and engagement . She emphasised that more effec
tive communication strategies are needed to ensure health messages are clearly understood by all segments of the population . ‘ The role of media plays a crucial role in promoting health in Namibia by serving as a bridge between health authorities and the public . Through various channels , the media helps disseminate vital health information , raising awareness on critical issues ,’ she said . She stated that correct media coverage aids in the fight against health misinformation and myths by giving evidence – based information in response to false claims and misleading information . Additionally , media draws attention to health disparities and inequities within communities , resulting in increased awareness and initiatives to close recognised gaps . ‘ The media can inspire individuals to adopt healthier lifestyles and behaviours through their content ,” she said . She added that in Namibia , effective communication around health issues has been highlighted as essential , particularity in conveying accurate
information about public health crises , vaccination campaigns , and disease outbreaks . ‘ The media ensures that the population is informed about health risks and preventative measures , which helps in the mitigation of the spread of diseases . She went on to say that the media plays a watchdog role by holding health authorities responsible , reporting on the quality of healthcare services , and revealing gaps in healthcare access and delivery

Source: The Namibia News Agency